Sunny, playful, social, and adventurous.
Warm and cool saturated hues alternate to create movement and a clear tropical identity.
A coral, orange, yellow, teal, and cyan palette for energetic summer campaigns, events, and playful product moments.
#FF4D6D#FF8C42#FFD60A#2EC4B6#00B4D8Warm and cool saturated hues alternate to create movement and a clear tropical identity.
CMYK values are generic planning approximations. Final print output requires a target ICC profile and physical proof.
| Color | HEX | RGB | OKLCH | CMYK approximation | Nearest CPS |
|---|---|---|---|---|---|
#FF4D6D | 255, 77, 109 | oklch(67.9% 0.213 15) | 0% / 70% / 57% / 0% | CPS 02400EΔE00 3.36 | |
#FF8C42 | 255, 140, 66 | oklch(75.4% 0.164 50) | 0% / 45% / 74% / 0% | CPS 06300VΔE00 5.78 | |
#FFD60A | 255, 214, 10 | oklch(88.5% 0.181 95) | 0% / 16% / 96% / 0% | CPS 09300EΔE00 7.70 | |
#2EC4B6 | 46, 196, 182 | oklch(74.2% 0.121 185) | 77% / 0% / 7% / 23% | CPS 17400EΔE00 5.00 | |
#00B4D8 | 0, 180, 216 | oklch(71.1% 0.129 219) | 100% / 17% / 0% / 15% | CPS 12400VΔE00 2.19 |
This role map is a practical starting point. Validate it against the real components, text sizes, and interaction states in your product.
Hero accent and campaign badge
Secondary promotion
Attention surface with dark content
Fresh secondary sections
Water and travel emphasis
These previews reveal role assumptions that are invisible in a simple swatch strip.
Role-based color preview
ReadyCheck the real relationships
ActiveTest text, controls, and states before export.
Coral and orange may merge, as can teal and cyan. Add labels, shape, or layout differences.
The saturated colors need printer-specific gamut review. Generic CMYK values are planning approximations only.